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Guides for your next website

What we have learned from planning, building and looking after websites for organizations, written so your team can use it before you talk to anyone.

Strategy
How to Write a Website Redesign RFP

A website redesign RFP decides the quality of the bids before any firm reads it. Give bidders the facts and they all price the same project. Leave gaps and each one prices its own guess, adds a margin for the risk and plans to recover the rest in change orders.
8 min read
Technology
What Canadian Public-Sector Accessibility Requirements Actually Ask For

Canada has a federal standard, an Ontario statute and a Quebec standard, and procurement cites all three imprecisely. Here is what each one asks for, and what evaluators expect to see.
7 min read
Strategy
How to Plan a Municipal Website Redesign

A municipal website is a service counter, not a brochure. Planning for council cycles, document volume, bilingual capacity and accessibility is most of the work.
6 min read
Technology
How to Migrate Thousands of Documents Without Losing Search Visibility

Page migrations get planned. Document migrations get discovered. Inventory, triage, URL strategy and reconciliation, for the nine thousand PDFs nobody budgeted for.
7 min read
Strategy
8 Signs You Need a Website Redesign, and 3 Signs You Don’t

A redesign is a large, disruptive instrument. Eight signals that say rebuild, three that say do something cheaper, and the five measurements that tell you which situation you are in.
6 min read
Technology
13 Essential Checks Before You Launch a Website

Launch problems are rarely exotic: a staging noindex that shipped, a form that emails nobody, a redirect map built from memory. Thirteen checks, in the order we run them.
8 min read
Strategy
7 Tips to Choose the Perfect Domain Name in Canada

Most domain-name advice was written for a web that no longer exists. The seven decisions that actually matter for a Canadian organization, starting with who owns the registration.
8 min read